Studies1 show 100% of the workforce suffer from workplace-related frustrations. Tired of colleague-induced migraines and OT stress, fellow jaded salarymen at social media agency PROTOCOL put their heads together and came up with a minty-fresh cure.
“We’ve all been in a situation where you want to tell someone to take a chill pill. Now you can literally – and this is the right use of ‘literally’ – offer them ChillPills,” said Kelvin Kao, Managing Director of PROTOCOL and creative lead for ChillPills.
A custom prescription of ChillPills includes a set of dosage instructions, a tin of mints, and a personalised medical leave certificate.
ChillPills has been featured in Marketing Magazine, the Drum, Campaign Asia, Mumbrella, and other advertising trade titles.
